B2B

  • 5 Keys to Finding Great Talent

    5 Keys to Finding Great Talent

    Author Randy Grieser Organizations are who they hire.  Whether an organization succeeds, or even survives, ultimately comes down to the people who work there.  I work hard, I am dedicated and a driven leader, but I can’t do it alone.  As organizations mature and become more complex, the need for exceptional and diversified talent…

  • Engaging with B2B customers: why is it so difficult?

    Engaging with B2B customers: why is it so difficult?

    Author Guy Dancause “Engaging with B2B customers: why is it so difficult?”  Why is it that, in our business life, our approach to engaging customers is, for most of us, different than the path we follow to engage with people in our social life? In our personal life, we meet a person in a social…