The INS and OUTS of Using Social Media to Generate Revenue

 Lisa McKenzie,  founder of McKenzie Moxie Media and Chief Bliss Instigator.talks with host Business Entrepreneur and Advisor Jacques Pilon and with ICN’s Entrepreneurial Interns Shaylene Johnson, Jennifer Harper and Esther Stewart about the INS and OUTS of using social media to launch  product or service and generate both awareness and revenues for their companies.

Lisa is a social branding and marketing strategist . She owns McKenzie Moxie Media a boutique consulting company and is the Chief Bliss Instigator at Blissonomics.  To roundup her busy schedule she is Teacher of Social Media at Concordia University